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Peter Sheahan, author of "Matter," explains how your business can move beyond traditional competition.
What Customers Crave author Nicholas J. Webb tells us why creating a great customer experience requires much more these days than being kind and knowledgeable and providing good service.
Sell With A Story author Paul Smith tells us why using stories resonates with potential customers so much more than just just facts and figures. Smith explains how to tell a story, how much of that ability is natural, and why you need to get customers to tell their stories too.
Anthony Iannarino, author of The Only Sales Guide You'll Ever Need, shares his story of moving from hair band rocker to sales expert. He explains why honesty in sales is always the best policy and how the words you use leaves a lasting impression on a customer.
Wicked Strategies author John Camillus explains how the traditional methods of problem solving aren't good enough for the existential threats facing businesses today. He also provides advice on how to arrive at a solution in the midst of a crisis and offers examples of how companies not only survived major challenges, but found ways to use them to their advantage.